Ever wanted to see the components of a good content marketing strategy in one glance? This is it right here.
The Periodic Table of Content Marketing Elements features 132 points about content marketing planning, formats, content types, platforms, metrics, goals and sharing triggers in a single colorful chart. It’s a thing of beauty.
It’s so good I’m jealous I didn’t think of it first.
The table was designed by Chris Lake, the director of content at Econsultancy. It’s exactly this kind of helpful and compelling material that landed Econsultancy on my list of 27 content marketing all-stars to follow on Twitter.
What do you think? Will you use it?